Kyong Yoon is a Seoul-born media researcher. His research focuses on digital media, migration, cultural industries, and East Asian youth culture. He is the author of Digital Mediascapes of Transnational Korean Youth Culture and Diasporic Hallyu: The Korean Wave in Korean Canadian Youth Culture. He has co-authored Transnational Hallyu: The Globalization of Korean Digital and Popular Culture. Prior to coming to UBC Okanagan, he was an ESRC postdoctoral fellow at the University of Sheffield, a research assistant professor at Korea University, and a Korea Foundation visiting professor at McGill University.